Michael Winn

Building the Brand Connection

In the game of Connect Four, the object is to be the first player to connect four of your pieces in a row before your opponent can do the same. But, did you know that Connect Four is a solved game? Similar to Tic-Tac-Toe, the first player can always win the game if they play…

Details

How to Manage Change

This time of year, the change in weather comes swiftly. And, while refreshing and beautiful, you could’ve also been caught off guard – with your boots and sweaters still packed well away. If you’re in business, change is guaranteed. Whether that’s a smaller change like relocating from Midtown Atlanta to the northern Sandy Springs neighborhood…

Details

How Do You Feel?

Think about the last time you ate out at a restaurant, got an oil change at the dealership or called the cable company about a service request. How was your customer experience? And, how did it make you feel? This past holiday weekend, I went car shopping at a number of car dealerships around Atlanta,…

Details

Do you have the time?

In today’s fast-paced, automated world, it takes time to earn time. That is, the time of your customers. Whether you’re a new startup app, an online retailer or a consumer company, there’s great value in the time your customers spend engaging with your brand via your app or online. Here’s a few tips for gaining…

Details